Blue Apron VS Purple Carrot Comparison

UPDATED Oct. 2019
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Whether you have just decided to go vegan or want to explore new flavors and add a fresh and creative streak to your cooking, choosing the perfect meal delivery service may require a huge time investment on your part.

To help you make the best decision for your needs, we have done all the necessary investigation for you. Our Purple Carrot vs. Blue Apron comparison was created to provide you with all the positive and negative features of both companies in a comprehensive and easy-to-follow overview.

Blue Apron
Healthy cooking made fun and easy
VS
Purple Carrot
Vegan Meals For A Healthy Lifestyle

Highlights

Blue Apron
Blue Apron is a healthy home cooking solution that allows you to cook impressive meals, save time on meal planning and preparation, and even save some cash by getting premium-quality ingredients in just the right quantity at a good price.
  • Price Range: $$
  • Average Price Per Meal: $9.74
  • Shipping Cost: $0 *
  • Delivery Area: 48 states
*free shipping on all orders except for 2-recipe boxes for 2 people
Purple Carrot
Purple Carrot offers reasonably priced natural, plant-based meal kits designed for fitness enthusiasts, athletes, and vegans who want to eat healthily and cook effortlessly.
  • Price Range: $$
  • Average Price Per Meal: $10.19
  • Shipping Cost: $0
  • Delivery Area: 48 states

Compare Features

Blue Apron
Best For
Best for adventurous foodies with little experience in the kitchen
Menu/Meal Plans
Blue Apron offers two menus, including the 2-Person menu and the Family menu.
Recipes/Meal Options
Blue Apron features 8 new recipes on the 2-Person menu and 4 new recipes on the Family menu each week.
Meal & Recipe Variety
Blue Apron's menu focuses on easy-cleanup, quick-prep recipes that are often ready in just 30 minutes. The recipes are suitable for omnivores, vegetarians, and fans of the Mediterranean diet. The chefs aim to strike a perfect balance between meat, seafood, and veggie options and create innovative meals inspired by international classics.
Food Quality
Blue Apron takes pride in offering nothing but the freshest, sustainably sourced seafood recommended by the Seafood Watch, hormone-free, antibiotic-free meat, and nutritious seasonal produce fresh from the farm, free from GMOs, and organic whenever possible.
Nutritional Value & Portion Size
Blue Apron offers optimally balanced meals with portion size based on the rules of healthy eating, thus allowing you to enjoy satisfying meals without overeating or wasting food.
Subscription Flexibility
With Blue Apron, you can switch from one plan to another or pause your delivery whenever you want. All changes to your subscription must be made before the 'Changeable before' date, which you can view in your account.
Refunds
Blue Apron boasts its unique Freshness Guarantee. If you are not happy with your order, you can contact the company and they will gladly resolve your issue.
Purple Carrot
Best For
Best for vegan home cooks with an active lifestyle
Menu/Meal Plans
Purple Carrot features 2 menus: 2-Serving and 6-Serving
Recipes/Meal Options
The 2-Serving Purple Carrot menu features 8 dinner recipes while the 6-Serving Purple Carrot menu includes 2 dinner ideas per week. With both menus, you can choose from 4 breakfast and lunch add-ons every week.
Meal & Recipe Variety
Purple Carrot offers vegan meals suitable for breakfast, lunch, and dinner. Its selection includes both everyday, healthy-eating meals and high-protein dishes. The meals are usually inspired by Moroccan, Chinese, Italian, and Spanish cuisines and include veggie stews, risottos, pastas, quesadillas, and grain bowls. The prep and cook time is 5-45 minutes.
Food Quality
Purple Carrot delivers fresh, nutrient-packed ingredients that are sustainably sourced. All ingredients are of high-quality, chosen in accordance with the season, and completely natural.
Nutritional Value & Portion Size
Purple Carrot meals come in medium-sized portions and contain 500-800 calories on average. They are nutritionally balanced, with the right quantities of healthy fats, lean proteins, and complex carbohydrates.
Subscription Flexibility
With Purple Carrot, you can skip or cancel your order anytime. You must inform the company about any changes to your order by Tuesday night at 11:59 PM EST the week before your next delivery is due.
Refunds
For information about returns and refunds, you must contact Purple Carrot within 7 days of your delivery.

Compare Plans & Pricing

Blue Apron
Blue Apron Plans & Pricing
2-Serving Signature plan
Meals per weekMeal kit pricePrice per serving
2$39.96$9.99
3$59.94$9.99
2-Serving WW Freestyle Plan
Meals per weekMeal kit pricePrice per serving
2$39.96$9.99
3$59.94$9.99
2-Serving Vegetarian Plan
Meals per weekMeal kit pricePrice per serving
2$39.96$9.99
3$59.94$9.99
4-Serving Signature Plan
Meals per weekMeal kit pricePrice per serving
2$71.92$8.99
3$95.88$7.99
4$119.84$7.49
Purple Carrot
Purple Carrot Plans & Pricing
Standard 2-Serving Meal Plan
Meals per weekPrice per servingPrice per week
3$11.99$71.94
Standard 6-Serving Meal Plan
Meals per weekPrice per servingPrice per week
2$7.99$95.88
Extras
Meal typeServings per kitPrice per serving
Breakfast4$6.00
Lunch2$12.00

Suitable For

Blue Apron
Meals For Families
Meals For Kids
Meals For Seniors
Meals For One
Purple Carrot
Meals For Families
Meals For Kids
Meals For Seniors
Meals For One

Compare Meal Options

Blue Apron
Vegetarian Meals
Vegan Meals
Paleo Meals
Keto Meals
Low-Carb Meals
Low-Fat Meals
Meals For Diabetics
Gluten-Free Meals
Organic Meals
Weight Loss Meals
Purple Carrot
Vegetarian Meals
Vegan Meals
Paleo Meals
Keto Meals
Low-Carb Meals
Low-Fat Meals
Meals For Diabetics
Gluten-Free Meals
Organic Meals
Weight Loss Meals

Compare Sample Meals

Blue Apron
Purple Carrot

Compare Extras

Blue Apron
A La Carte Menu
Gift Cards
Marketplace
Purple Carrot
A La Carte Menu
Gift Cards
Marketplace

Compare Ratings

Blue Apron
FINAL RATING
9.6/10
Meal Options
Variety
Nutritional Value
Portion Size
Flexibility
Price
Purple Carrot
FINAL RATING
9.4/10
Meal Options
Variety
Nutritional Value
Portion Size
Flexibility
Price

Compare Customer Reviews

Blue Apron
  • Submitted By George on 07/02/2019
    We have had Blue Apron for over a year now. They have cleaned up alot of mistakes from the past - missing ingredients, etc.. Their food is very good, they know how to spice a dish and great sauces. We will keep using them. However, I have to say, there are now several competitors with fully organic food and a wider choice of meals each week. We are going to check them out. Organic food matters. If BA wants to survive for another year (I hope they do), they are at least going to have to expand their choices to 18 a week.
  • Submitted By LISA on 03/23/2019
    I have tried many different delivery services. I love to cook and have no problems in the kitchen, however sometimes shopping and planning...well there is no time. I love that you can choose which recipes you like which meats ect. Why better than fast food and takes just about the same time. things I would like they change, less pots to clean, and tripe the veggies in each recipe; CUSTOMER SERCVICE IS THE BEST. However I wish they would not send a box unless I order, trying to remember to cancel for the week because I wont be home is something
  • Submitted By Virginia Cole 11/28/2018
    When I first started using Blue Apron, I was amazed! The meals were delicious, flavorful, and very easy to prepare. We slowly switched to eating Blue Apron meals six days every single week and it was all great until a couple of months ago when they started sending the shipments late and missing the ingredients. Sometimes they don’t pack a garnish or a spice which isn’t a deal breaker but I’ve missed main ingredients a couple of times as well. Hope Blue Apron ups their game since I would really hate to switch companies after such pleasant experiences in the past.
  • Submitted By Jan on 09/04/2018
    I have been using Blue Apron for about 10 months now. The ingredients are always fresh. The recipes have been delicious. And the variety and portion sizes make BA a top meal delivery service. I would recommend BA to anyone looking to cook healthy meal options. I love BA and can't imagine what I'd do without them now. I can't remember how we cooked prior to BA. Our meal planning before BA was so blah now that I think about it. Sign up for BA and you really will be glad you gave them a try.
Purple Carrot
  • Submitted By J.S. on 08/16/2019
    I chose Purple Carrot because I'm very busy with grad school and thought it would be a good alternative to the time-consuming process of shopping. I picked the plan where you get to choose 3 meals, and they even give you options like "Gluten Free" and "High Protein." Just today I got an email saying "Due to demand, your meal has been swapped out for another." They didn't say anything about why I didn't make the cut for the meal I picked while other people did get it, and what it was switched to. Some of the other meals for the week contain ingredients that I am allergic or sensitive to, which is why I didn't choose them. I really don't like how Purple Carrot promises to let you choose the meals you want, but then it does a bait-and-switch: "Just kidding, we're gonna pick for you and we'll probably pick something you're allergic to!" We don't even get to pick an alternative. According to the customer service rep, this happens all the time. I don't think I'll be renewing my subscription at any time soon.
  • Submitted By Rhea on 05/03/2019
    Delicious! The packaging was recyclable and easy to dispose of, and the presentation of the recipes was high-quality and durable (important for those spills). The food was excellent -- in the two weeks I've had it, I'm planning to incorporate 4 of the 6 recipes into my regular rotation.
  • Submitted By Dar on 04/16/2019
    All I can say is I decided to give this a try because a friend had a free box to give away and asked me if I’d like it. I said sure why not. I am not vegan but wow, what delicious creative recipes!!! Most of the meals we’ve tried have been delish!!! My husband and I both have been pleasantly surprised. And wow are they ever filling! I thought that for the most part meat needed to be in a meal to make it complete and filling. My only complaint is that it’s very expensive. Not really worth the cost but it is fun to try new and different things.
  • Submitted By Kristina on 04/12/2019
    They promised that all packaging would be recyclable. It was not. My box arrived in a huge silver plasticine bag (not recyclable) AND although they promised that the "ice packs" contained a substance that is environmentally friendly, OMG! - What a gelatinous GOO !!! I had taken the packs outside on my gravel driveway to melt. Thank God I had a bucket nearby when I went to slit them open. An unctuous liquid started coming out and just sat there in an actual "pile" on the gravel. I threw both packs into the bucket and flushed them down the toilet. Then I had to take Dawn dishwashing liquid to remove the STAIN left by whatever chemical this stuff was. And last, when it came to the vegan selection, it's really limited and not very tasty. Oh, and I agree with the other person that I was so busy minding a boiling pot of beans while working with a blender and keeping an eye on the broiler. Dang - I want meals delivered that are EASY! I had a meltdown.

Winner

Blue Apron is a meal delivery service geared toward suiting your particular eating preferences, so you have a lot of freedom when it comes to choosing your ingredients. It focuses on responsible food and animal growing practices, which sets it apart from other meal kit deliveries. Read our Blue Apron review to discover if it is the right service for you.

* All the prices on this website are subject to change without notice. While we put a great deal of effort into making sure that all the prices are accurate, one or more products may have outdated prices. Please visit the specific product’s official website for exact prices.
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