Purple Carrot Now Offering Breakfast & Lunch Kits

January 12, 2019

America has long been known as the land of fast food, but it seems that matters have been changing lately – and changing fast. In the past 3 years alone, the number of self-identified vegan Americans has sextupled, which serves to prove that people across the nation have decided it is time to replace meat-rich with plant-based diets.

Among those happy about this unexpected trend is Purple Carrot, a vegan meal kit service that has been working on popularizing plant-based food since 2014. The company is known for its innovative approach to the vegan cuisine and it is one of the rare services of its kind that exclusively provide plant-based meal kits while offering meal plans for a variety of different preferences and lifestyles.  

In accordance with the increasing demand for vegan meals, Purple Carrot has decided to further diversify its offer by introducing both breakfast and lunch kits. Here are the benefits this decision may bring for both the company and its patrons.

Purple Carrot Now Offering Breakfast & Lunch Kits

Making Everybody Happy

Apart from the standard dinner items that have been on the Purple Carrot menu since inception, the company’s offer now includes 4 new items per week. In the menu section titled Extras, hungry home cooks can find 2 vegan breakfasts and 2 vegan lunches, all ready in no more than 5 minutes. The breakfast kits yield as many as 4 servings while the lunches are designed for 2.

According to the words of Andy Levitt, founder and CEO of Purple Carrot, this great expansion comes in response to its patrons’ desire to enjoy more plant foods on a daily basis. Knowing that its customers are on tight schedules, the company has decided to make eating vegan even more convenient by offering perfectly quick and healthy solutions for all meals of the day.

While this is sure to delight busy vegans across the nation, it is also likely to propel Purple Carrot’s growth. In the last 2 years, the company has seen a fascinating 330% growth. The folks behind Purple Carrot now hope that the introduction of breakfast and lunch kits may help double the growth in 2019, which is quite optimistic but not unrealistic.  

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