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Home Chef Meal Kits Now Customizable & Available In Stores Nationwide

February 19, 2019

You may remember that the famous Home Chef meal kit service was acquired by supermarket giant Kroger in 2018. This acquisition led to some important changes and innovations, most prominently, the decision to make Home Chef kits available in 200 stores across the Midwest.  

Home Chef is not the only meal kit company that has entered the retail arena in response to the growing customer demand, but it is quicker to expand than many of its competitors. It has now decided to nearly quadruple the number of stores that sell Home Chef kits and offer some neat perks to online customers as well.

Home Chef Scallops with Lemon-Caper Pasta

Pleasing The Patrons

In February 2019, Kroger announced that Home Chef meal kits will hit the shelves of 500 more stores across the country, from California to Tennessee. That means that while grocery shopping at Kroger, Fred Meyer, Ralphs, King Soopers, QFC Fry’s, and Smith’s, customers nationwide will now have the chance to purchase some Home Chef kits as well, subscription-free.

Since many meal kit lovers prefer testing the offer before subscribing, this expansion is sure to attract numerous potential patrons. However, it is not the only smart move that the company has made recently.

Home Chef subscribers have finally got the opportunity to customize the meal kits in their orders. The customization options include doubling, swapping, and upgrading the ingredients in select menu items. This innovation is truly unique and revolutionary and allows the company’s patrons to receive kits that are more in tune with their taste.

We love meal kit companies that do everything they can to satisfy their patrons’ needs and Home Chef is certainly one of them. Whether you are just thinking of giving Home Chef a try or are a longtime customer looking forward to some fresh positive changes, we hope that these novelties have put a smile on your face.

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